Knowledge Center
Welcome to Bostrom’s Knowledge Center! We encourage you to visit this area for the latest news, announcements, articles, and industry information on the exciting and ever-changing world of association management.
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Using Business Modeling for Nonprofit Strategic Planning: Board of Certification for Emergency Nursing (BCEN) Case Study
PROBLEM/OPPORTUNITY: In the fall of 2017, Janie Schumaker, then acting Executive Director of the Board of Certification for Emergency Nursing (BCEN), approached Bostrom to update BCEN’s strategic plan. The current…
Business Model Generation & Canvas: Is It A Better Tool For Strategic Planning Than Traditional Approaches?
Identifying growth opportunities is only a first step toward increasing organizational effectiveness. Sustaining and continuing to evolve the growth process is a more challenging task. At Bostrom, we are glad to see…
Bostrom Takes Home Gold & Bronze at the 2019 AM&P Excel Awards
Bostrom is thrilled to announce two big wins at this year’s Association Media & Publishing (AM&P) Excel Awards. Selected as winners from over 750 entries, Bostrom received a Gold Excel Award for the 2018 Annual Meeting Marketing Campaign for its client the...
ASAE Announces Bostrom as First AMC to Become an Alliance Partner
ASAE announces Bostrom has signed-on as an Event Partner in its Alliance Partnership Program. It is also the first Association Management Company (AMC) to participate in the program. “Welcoming Bostrom as a partner is an exciting, and natural, step for the Alliance...
AI for Associations…is it time?
Right off the bat let’s get the terminology down: Artificial Intelligence – A branch of computer science dealing with the simulation of intelligent behavior in computers. The capability of a machine to imitate…
Tapping into Member Connection: The Magic of Vulnerability in Association Video Marketing
FACT: More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years. (Source: WordStream) FACT: Video will represent 80% of all Internet traffic by 2021. (Source: Cisco) FACT: According…
Bostrom Gives Back: A Partnership with Ronald McDonald House Charities
The Bostrom Gives Back Committee – a group of Bostrom employees dedicated to giving back to our communities – led the company in a YEAR-LONG campaign supporting the Ronald McDonald House Charities. Ronald McDonald Houses (RMH) keep families with sick children together...
Connecting Association Culture To Brand
In Bostrom’s Fall 2018 SOLUTiONS issue, I addressed corporate culture as a fundamental element in organizational success. Although culture can be challenging to precisely define and measure, it is essential that organizations make the effort required to design,...
Infusing Growth, Engagement and Connection into Nonprofit Conference Planning Across Multi-Generational Membership
Most associations will eventually experience a demographic shift in their membership. The long-time “Legacy” members, who also make up the majority of the association’s membership, eventually start to retire from their professions. This only presents a problem if the...
Bostrom Announces Expanded Association Meeting Planning Department
Bostrom is pleased to announce recent promotions, certifications and additions to the expanding Association Meetings & Expo event planning team. Julie Elfand, CMP, has been promoted to Senior Director of Meetings & Expositions. Julie has been with Bostrom for...
How to Build Nonprofit Board Consensus for Investment Decision-Making
Christopher J. McDonnell, CFP®, AIF®, Principal, McDonnell Capital Management Discussing investments and risk tolerance with your Board of Directors can be stressful. You have individual risk tolerances to navigate, Board turnover, and market fluctuations, the latter...
How Your Association Can Incorporate Modern Analytical Tools Into The Business Model
Data is a natural part of our business objectives, from social media and web tracking to sales and email automation campaigns; we use data to support our marketing efforts and organizational goals. Armed with this information, organizations can analyze current...
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