Innovating Impact: PIMA’s Volunteer Event Rethinks Conference Giving
This summer, the Professional Insurance Marketing Association (PIMA) hosted its annual Summer Insights Conference from June 26th through June 29th […]
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Exploring the Evolution of Meeting Spaces: Insights from IACC’s 2023 “Meeting Room of the Future” Report
Navigating the dynamic world of meetings and conferences is a critical endeavor for today’s association executives. Mark Cooper, CEO of […]
10 Tips to Incorporate Agile Methodologies into Your Event Planning
Agile methodologies, born out of software development, create higher quality work with improved team morale, manage expectations from the start, and complete projects faster with better results. In a way, meeting planners are already practicing agile methods even though they might not be aware of it.
How to measure the success of virtual events: 5 Metrics for Webinars
Live events are back! And we’re all glad …but the virtual events aren’t going anywhere. The popularity of webinars declined a bit after Covid but has leveled out. Roughly one in four content marketing programs includes webinars.
The Strategic Impact of Small, Regional Events: A Road Trip Success Story
When the Legal Value Network (LVN) inaugural conference was postponed from 2021 to 2022 due to the Delta Variant, LVN pivoted…(but not to virtual!) […]
