SOLUTiONS

SOLUTiONS is Bostrom’s blog and print newsletter. You can subscribe to receive the print newsletter any time and always visit the site for the latest news, announcements, articles, and industry information on the crazy world we live in called association management!

Agility and Synergy – Keys to Success In Uncertainty

Ken Monroe Chairman & CEO, Bostrom kmonroe@bostrom.com   As a leading professional services firm specializing in full-service management, outsourcing, and consulting, Bostrom is fully aware of the dynamic nature of today’s environment that all non-profit organizations...

Bostrom Honors P. Lesser

In recognition of his longstanding contributions to clients and to the association community, Bostrom, in conjunction with the Association Forum, created the Philip Lesser, PhD, CAE, Education Fund to honor Dr. Lesser on the occasion of his retirement. A 24-year...

AAAM on the Road to Success

After maintaining its own staff for 60 years, in October 2015, the Association for the Advancement of Automotive Medicine (AAAM) determined it required an infusion of new thinking to achieve its growth plan. That’s when it turned to Bostrom. One year later, in October...

Bostrom Adds, Promotes Team Members

“Our agile approach to association management is yielding positive outcomes for our clients and fueling our ability to add new talent to our teams in both offices,” said Randy Lindner, CAE, president, Bostrom. CHICAGO OFFICE After joining Bostrom in 2013, Katie Keel,...

Bostrom Profile: Mik Bauer

SOLUTiONS: Tell us about your career path at Bostrom. MB: I left Caribou Coffee Company in 2011 as the industry certification trainer and began an entry level position as an Associate with Bostrom. I began helping out where I could. If that meant working receptions,...

Predictions for 2017

Every month we have an all staff meeting with our DC office and report corporate items, share client stories, celebrate that month's birthday list, announce the employee of the month and I get to provide a New Media Minute which usually lasts longer than a minute. In...

Debunking Five Top Marketing Myths

The Bostrom marketing team attended an annual content marketing conference in Chicago where we learned five common marketing myths: Myth #1: More content is better for your marketing strategy. Nope. How many times have you heard a client or even a colleague say:...

Outsource for Success

Association and professional society leadership understand and experience the value outsourcing delivers.Organizations turn to outsourcing for a variety of reasons, which may be driven by cost, the need for expertise or time constraints. We’re seeing some trends in...

Tribal Marketing & Associations

I’ve just returned from speaking at the International Congress and Convention Association (ICCA) meeting in Malaysia this week. Seeing a country like Malaysia was so exciting and makes me feel like the world is a much smaller place than it seems at times. Jimmy...

Order in Chaos?

With two weeks in Hawaii for business (and vacation) and a week in Austin, my blog has been on hiatus -- but I'm back in the midst of a million and one programs and projects.  In a recent Bostrom presentation, I incorporated a marketing technology map to help show the...

SEO on Shoestring Budgets

Friday already.....wow, this week went fast. I'm sitting at SFO waiting four more hours for a flight to Hawaii for a client meeting where I will be doing a demo for a new website for their Executive Committee, Board, and membership. Closer to home, I launched...