Community Is the Future of Engagement
What We Learned at Higher Logic Super Forum 2025 Members of Bostrom’s marketing and programs team traveled to Nashville for […]
Category: Marketing
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Evolution in Association Design
In episode 2 of Bostrom’s b.Cast, join host Jeanne Sheehy, Bostrom’s CMO, as she sits down for an in-depth conversation with Senior Designer, Josh Dobbs, to talk about the importance and evolution of digital branding, graphic design, and the increased availability of AI tools in the realm of marketing and design.
Bostrom Goes GA4 the Future
Bostrom took on a Google Analytics 4 (GA4) conversion project as part of our ongoing approach to using generative, affordable, […]
AI for Associations: Where Do We Begin?
This article recently appeared in the 2023 Summer print issue of Association Forum’s FORUM Magazine. “AI is one of the […]
If You Want a Cultural Transformation, Go Back to Why
After coming out of the technology space to do marketing for associations, the last 19 years have taught me so much about purpose-driven organizations and human behavior.
The Strategic Impact of Small, Regional Events: A Road Trip Success Story
When the Legal Value Network (LVN) inaugural conference was postponed from 2021 to 2022 due to the Delta Variant, LVN pivoted…(but not to virtual!) […]