Beyond the Logo: How Design, AI & Curiosity Are Shaping the Future of Associations

In this episode of b.cast, Jeanne Sheehy sits down with Bostrom’s dynamic design duo, Michael Baccelli and Josh Dobbs, to explore the evolving world of design for associations. From the art of building brand systems that empower teams to the growing influence of AI on creativity, they share how thoughtful design fuels connection, community, and mission.

The Bostrom b.cast

Explore the world of association management with b.cast, a podcast that provides insightful discussions and expert advice on effective leadership. Gain knowledge on growth strategies, marketing insights, and member engagement tactics that are key to succeeding in association management. Whether you’re an experienced executive or a young professional, b.cast is your go-to resource for mastering this dynamic field.

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Recent Episodes

Beyond the Logo: How Design, AI & Curiosity Are Shaping the Future of Associations

Beyond the Logo: How Design, AI & Curiosity Are Shaping the Future of Associations

In this episode of b.cast, Jeanne Sheehy sits down with Bostrom’s dynamic design duo, Michael Baccelli and Josh Dobbs, to explore the evolving world of design for associations. From the art of building brand systems that empower teams to the growing influence of AI on creativity, they share how thoughtful design fuels connection, community, and mission.

AI, Community, and the Power of Purpose with Rob Wenger of Higher Logic

AI, Community, and the Power of Purpose with Rob Wenger of Higher Logic

In this episode of the b.cast, Jeanne Sheehy sits down with Rob Wenger—Founder and CEO of Higher Logic—to talk about how associations can harness technology to strengthen community, drive engagement, and future-proof their missions. Rob shares how his roots in software development and entrepreneurship led him to become a passionate advocate for digital transformation in the association space.

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