Bostrom Experts to Speak at ASAE Annual Meeting, August 9-12 in Nashville

August 11 Presentation: “Small Data for Associations: Adopting Big Data Concepts”
WHAT: If you’ve ever ordered anything from Amazon, you know how big data works. These huge consumer sites know what we like, what other people like us would buy, how we can tell friends what we bought, and how we can share our feelings about the company we bought from, and more. Take the magic of big data and turn it into a powerful tool for prospects and members. Take a behind-the-scenes look at how big data works, get introduced to “small data” for associations, and give your website visitors a personalized and powerful experience with your digital presence.
WHEN: Monday, August 11, 9:00 – 10:00 a.m.
WHO: Jeanne Sheehy, MBA, VP and CMO, Bostrom and Andy Crestodina, Strategic Director, Orbit Media

August 12 Panel Discussion: “Why Boards Fail and How to Fix Them”
WHAT: Understand what motivates Board behaviors, tap into practices that elevate Board performance and learn techniques for dealing with poor performing Board members.
WHEN: Tuesday, August 12, 10:30 – 11:30 a.m.
WHO: Randy Lindner, CAE, President, Bostrom, will serve on a panel with other AMC leaders.