Jeanne Sheehy - Vice President & Chief Marketing Officer

Subject Matter: marketing, communications, branding, advertising, Web marketing and membership.

Jeanne Sheehy is vice president and chief marketing officer for Bostrom. Sheehy brings 15 years of marketing and communications experience to Bostrom and is a recognized expert in integrated marketing communications, international marketing, branding and Web site strategy.

Sheehy joined Bostrom’s team in 2002 as marketing director. She was promoted to CMO in December 2004. In addition to the day-to-day marketing and communications operations for the corporation, Sheehy serves as marketing director for two of Bostrom’s clients, the Society of Women Engineers (SWE) and the Tile Roofing Institute (TRI). Sheehy has implemented strategic marketing plans for both clients, which have included new branding initiatives, redesigned Web sites with content management systems (CMS), non-dues revenue generation implementations, and increased membership, to name a few.

Prior to Bostrom, Sheehy worked for eight years in start-up and larger, publicly owned technology organizations and seven years in consumer packaging and promotion. She set up global marketing operations as well as created and implemented integrated marketing plans tied to measurable goals and objectives of the organizations. Sheehy was part owner in a graphics firm for several years and was hired to write many business plans for start up, small businesses.  

Sheehy earned her M.B.A. from Rockhurst University and her B.S. in business administration from the University of Missouri.